CoSchedule

CoSchedule Marketing Suite

8.3 /10

What is CoSchedule Marketing Suite?

CoSchedule Marketing Suite is a family of agile marketing products that helps you coordinate your process, projects, and teams. It serves as a single source of truth for your marketing team. With Marketing Suite, teams can: - Complete Up To 125% More Work: Equip your team with the tools to publish more content in less time (with your existing team). - Deliver Projects On Time: Maintain on-time completion rates greater than 90%. Manage deadlines for your recurring work, new campaigns, & unplanned work with ease. - Focus 100% of Efforts On Strategy: Prove your value to stakeholders by demonstrating how marketing work aligns with strategic business goals.

Company Details

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CoSchedule Marketing Suite Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on CoSchedule Marketing Suite.

92 Likeliness to Recommend

100 Plan to Renew

85 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love CoSchedule Marketing Suite?

0% Negative

0% Neutral

100% Positive

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Feature Ratings

Average 85

Editorial Calendar

Editorial Workflow

Content Optimization

Content Campaign Management

Multi-Channel Distribution

Content Storage

Personalization/Audience Targeting

Web Experience Management Integration

Content Creation

Content Curation / Library Controls

Content Analytics

Vendor Capability Ratings

Average 88

Business Value Created

Ease of Implementation

Ease of IT Administration

Vendor Support

Quality of Features

Breadth of Features

Usability and Intuitiveness

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Customization

Ease of Data Integration

CoSchedule Marketing Suite Reviews

Kayla S.

Role: Sales Marketing
Industry: Education
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2024

User-friendly, streamlined way to work

Likeliness to Recommend

9 /10

What differentiates CoSchedule Marketing Suite from other similar products?

You can funnel all of your social media efforts through one hub / content calendar.

What is your favorite aspect of this product?

I love the ability to create a social campaign across social channels, from one place.

What do you dislike most about this product?

We don't utilize the project management features, so I wish we didn't have to pay for them.

What recommendations would you give to someone considering this product?

Definitely try out CoSchedule! It is easy to implement.

Pros

Continually Improving Product
Performance Enhancing
Trustworthy
Unique Features

Rachel K.

Role: Sales Marketing
Industry: Not for Profit
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2024

The product I dreamed about; it actually exists!

Likeliness to Recommend

10 /10

What differentiates CoSchedule Marketing Suite from other similar products?

Ease of use, the expertly designed way interdependencies are seamlessly handled. Visually appealing and intuitive to navigate.

What is your favorite aspect of this product?

Honestly the customer support side of things is hands down the best example I've ever experienced from a vendor. I reference them to other vendors all the time.

What do you dislike most about this product?

I don't think there is anything that I would say I dislike. The continuous improvements/upgrades have so far managed to address and small frustrations or "wishes" that we've encountered.

What recommendations would you give to someone considering this product?

Don' hesitate, it is worth it.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Jessica R.

Role: Sales Marketing
Industry: Other
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2024

Excellent for small and distributed teams

Likeliness to Recommend

8 /10

What differentiates CoSchedule Marketing Suite from other similar products?

CoSchedule's calendar and campaign features are extremely easy to use and navigate. Their demos are highly personalized and the onboarding process is fairly robust. We also find the product to be very affordable and a great value for the cost.

What is your favorite aspect of this product?

I love being able to share different versions of our calendars with different groups in a view-only mode. Request forms have also been a life-changer.

What do you dislike most about this product?

I would like the ability to re-order tabs in campaign folders instead of the default sort by date in reverse order.

What recommendations would you give to someone considering this product?

Consider the full scope of your needs and current processes for campaign planning and creation, end-to-end.

Pros

Helps Innovate
Continually Improving Product
Performance Enhancing
Enables Productivity

CoSchedule Marketing Suite

What is CoSchedule Marketing Suite?

Company Details

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Awards & Recognition

CoSchedule Marketing Suite Ratings

92 Likeliness to Recommend

100 Plan to Renew

85 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+96 Net Emotional Footprint

How much do users love CoSchedule Marketing Suite?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Editorial Calendar The ability to create a common calendar view on when certain content assets will be published to customer-facing properties.

Editorial Workflow The ability to move content through a structured, automated workflow process (i.e. intake content from create applications, and move to specific folders.

Content Optimization The ability to dynamically optimize content deployed to certain channels (web, mobile, social) using customer profiles.

Content Campaign Management The ability to deploy specific collateral or assets from the system to feed multi-channel marketing campaigns.

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Content Storage The ability to store various content assets (including text, photos and video) in a defined, structured repository.

Personalization/Audience Targeting The ability to display certain content types in a given channel endpoint based on audience demographics (known profile) or traffic attributes (unknown profile).

Web Experience Management Integration The ability to integrate with dedicated Web Experience Management platforms (either in the vendor's own product portfolio, or with 3rd party solutions).

Content Creation Provides tools for creating content to be used and shared on the platform.

Content Curation / Library Controls The ability to curate content through tagging and metadata management, as well as library services (such as version control).

Content Analytics Analysis of file contents for data trends and any relevant characteristics.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

CoSchedule Marketing Suite Reviews

Kayla S.

User-friendly, streamlined way to work

Likeliness to Recommend

Pros

Rachel K.

The product I dreamed about; it actually exists!

Likeliness to Recommend

Pros

Jessica R.

Excellent for small and distributed teams

Likeliness to Recommend

Pros

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Feature Ratings

Editorial Calendar

Editorial Workflow

Content Optimization

Content Campaign Management

Multi-Channel Distribution

Content Storage

Personalization/Audience Targeting

Web Experience Management Integration

Content Creation

Content Curation / Library Controls

Content Analytics

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Ease of IT Administration

Vendor Support

Quality of Features

Breadth of Features

Usability and Intuitiveness

Availability and Quality of Training

Product Strategy and Rate of Improvement

Ease of Customization

Ease of Data Integration