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Data Quadrant Awards 2024

Social Media Management - Midmarket


SoftwareReviews names Publer, Zoho Social, and Sprout Social Professional as Social Media Management - Midmarket Data Quadrant Award Winners.


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Social Media Management - Midmarket

Data Quadrant

Data Quadrants are proudly founded in 100% user review data and are free of traditional "magical" components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

The SoftwareReviews Data Quadrant evaluates and ranks products based on feedback from IT and business professionals. The placement of a software in the Data Quadrant indicates its relative ranking as well as its categorization.

Read The In-Depth Report

A thorough evaluation and ranking of all software in an individual category to compare software across every dimension.

  • user satisfaction rankings
  • |
  • vendor capability comparisons
  • |
  • business value scores
  • |
  • individual feature evaluations
  • |
  • emotional connection to products
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Social Media Management - Midmarket Data Quadrant

Note Software product placement is based on the scores provided by users, recency of the reviews, and review volume. Axes are dynamically adjusted based on the minimum and maximum values in the data set.

Evaluate the Complete

Software Experience

When distilled down, the software experience is shaped by both the experience with the software and the relationship with the vendor. Evaluating enterprise software along these two dimensions provides a comprehensive understanding of the product and helps identify vendors that can deliver on both.

Product Features and Satisfaction

The satisfaction is captured in the overall satisfaction score, which is driven by the likelihood of users to recommend the software, combined with user satisfaction across top product features.

Vendor Experience and Capabilities

The vendor relationship is calculated in a weighted average of the satisfaction scores tied to vendor capabilities (e.g. software implementation, training, customer support, product roadmap) as well as emotional response ratings toward the vendor (e.g. trustworthy, respectful, fair).

Gold Medalists


Publer

Publer

Publer is a virtual social media superhero that lets you collaborate, schedule & analyze your posts for Facebook, Twitter, LinkedIn and Google My Business from the same spot.

9.2

Composite
Score

Composite
Score

+95

Emotional
Footprint

Emotional
Footprint

95%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
443Reviews

Zoho

Zoho Social

Zoho Social is a complete social media management tool for growing businesses & agencies. It helps you schedule posts, monitor mentions, create unlimited reports, and more. Zoho Social is from Zoho.com—a suite of 40+ products trusted by 30+ Mn users.

9.0

Composite
Score

Composite
Score

+95

Emotional
Footprint

Emotional
Footprint

88%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
185Reviews

Sprout Social

Sprout Social Professional

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates.

8.8

Composite
Score

Composite
Score

+88

Emotional
Footprint

Emotional
Footprint

89%

Likeliness to
Recommend

Likeliness
to Recommend

Badge Winner
92Reviews

Vendor Capability Awards


Availability and Quality of Training

Sprout Social Professional

Badge Winner

Breadth of Features

eclincher

Badge Winner

Business Value Created

Publer

Badge Winner

Ease of Customization

Loomly

Badge Winner

Ease of Data Integration

eclincher

Badge Winner

Ease of IT Administration

SOCI Social

Badge Winner

Ease of Implementation

eclincher

Badge Winner

Product Strategy and Rate of Improvement

Publer

Badge Winner

Quality of Features

Zoho Social

Badge Winner

Usability and Intuitiveness

Publer

Badge Winner

Vendor Support

Publer

Badge Winner

Vendor Capability Awards


Availability and Quality of Training

Sprout Social Professional


Breadth of Features

eclincher


Business Value Created

Publer


Ease of Customization

Loomly


Ease of Data Integration

eclincher


Ease of IT Administration

SOCI Social


Ease of Implementation

eclincher


Product Strategy and Rate of Improvement

Publer


Quality of Features

Zoho Social


Usability and Intuitiveness

Publer


Vendor Support

Publer


Other Evaluated Vendors


HootSuite

Hootsuite Social Media Management SMB

Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.

8.4

Composite
Score

Composite
Score

+83

Emotional
Footprint

Emotional
Footprint

83%

Likeliness to
Recommend

Likeliness
to Recommend

176Reviews

Loomly

Loomly

From SMEs to large corporations, agencies and non-profits, teams of all sizes need to embrace the processes, workflows and tools that foster Brand Success.

8.1

Composite
Score

Composite
Score

+85

Emotional
Footprint

Emotional
Footprint

84%

Likeliness to
Recommend

Likeliness
to Recommend

49Reviews

eClincher Inc.

eclincher

eClincher offers complete management of social media presence including publishing, smart inbox, engagement, monitoring, suggested content and analytics across multiple channels. It is simple, effective and a massive time saver. Top ranked by users!

8.0

Composite
Score

Composite
Score

+87

Emotional
Footprint

Emotional
Footprint

84%

Likeliness to
Recommend

Likeliness
to Recommend

39Reviews

MavSocial

MavSocial

MavSocial is a multi-award winning, fully integrated social media management & advertising solution for brands and agencies

8.0

Composite
Score

Composite
Score

+88

Emotional
Footprint

Emotional
Footprint

85%

Likeliness to
Recommend

Likeliness
to Recommend

33Reviews

Act-On Software

Act-On

Act-On is a software-as-a-service, cloud-based marketing automation solution. Its platform is purpose-built to give small and medium-sized marketing teams all the value of marketing automation - without the complexity big enterprise systems impose.

8.0

Composite
Score

Composite
Score

+87

Emotional
Footprint

Emotional
Footprint

82%

Likeliness to
Recommend

Likeliness
to Recommend

52Reviews

SOCi

SOCI Social

Deploying localized content that resonates with your target audience across 100s or 1000s of locations? Nearly impossible. Multi-location businesses are not only facing the unique challenge of managing their brand on endless social platforms and limitless local pages, but they also need to deliver engaging content that drives meaningful results, across all their locations. SOCi’s Content Management enables multi-location businesses to manage and deploy localized content at scale while maintaining brand consistency at both the enterprise and local levels.

7.9

Composite
Score

Composite
Score

+85

Emotional
Footprint

Emotional
Footprint

80%

Likeliness to
Recommend

Likeliness
to Recommend

26Reviews

HeyOrca

HeyOrca

HeyOrca is an online social media planner built for marketing agencies. Cut delays in client approvals and eliminate redundant tasks.

7.8

Composite
Score

Composite
Score

+87

Emotional
Footprint

Emotional
Footprint

85%

Likeliness to
Recommend

Likeliness
to Recommend

32Reviews

For the full list of vendors in this space, click here.

About Gold Medal Awards and Software Reports

SoftwareReviews Gold Medal Awards recognize outstanding vendors in the technology marketplace as evaluated by their users. Gold Medals are the capstone of an in-depth software evaluation report, and awarded using a proprietary, transparent methodology based on a composite satisfaction score that averages four different areas of evaluation: Net Emotional Footprint, Vendor Capabilities, Product Features, and Likeliness to Recommend. The Net Emotional Footprint Score measures user emotional response ratings of the vendor (e.g. trustworthy, respectful, fair).

Software Reports present comprehensive evaluations of software vendors on the above elements. Software buyers can use this data to make more informed, data-driven software purchasing and renewal decisions.

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