Meltwater Group

Meltwater

7.7 /10

What is Meltwater?

Gain an experienced partner who will introduce you to what’s ahead, not behind. We were the first to introduce digital media monitoring, and now we’re the first to apply AI-driven media intelligence.

Company Details

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Meltwater Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Meltwater.

79 Likeliness to Recommend

89 Plan to Renew

83 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

+81 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Meltwater?

5% Negative

7% Neutral

88% Positive

Pros

Performance Enhancing
Fair
Acts with Integrity
Inspires Innovation

Feature Ratings

Average 80

Social Asset Management

Social Media Channel Integration Outbound

Social Moderation and Workflow Management

Social Response Management

Social Media Channel Integration Inbound

Dashboards and Visualization

Campaign Execution

Social Post Archival

Sentiment Analysis

Trend Analysis

Contextual Analysis

Vendor Capability Ratings

Average 79

Quality of Features

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Ease of IT Administration

Business Value Created

Availability and Quality of Training

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement

Also Featured in...

Social Media Monitoring

Score 7.4

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Meltwater Reviews

Role: Sales Marketing
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Anonymous Reviewer

Submitted Dec 2023

Very useful and easy to use

Likeliness to Recommend

9 /10

Pros

Helps Innovate
Enables Productivity
Trustworthy
Unique Features

Gabriel S.

Role: Sales Marketing
Industry: Healthcare
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Sep 2023

Not best, but great flexible price and features

Likeliness to Recommend

7 /10

What differentiates Meltwater from other similar products?

The biggest thing for us was their ad-hoc audience reports that took follower data on key competitors and analyzed it via iBM Watson so provide in depth audience reports on online and offline habits, media affinities, etc. of our brand as well as competitors to improve our insights, strategy, as well as giving us a huge leg up on new business. Was a huge difference maker.

What is your favorite aspect of this product?

The custom audience reports were amazing. Also the sales team's willingness to find a solution and cost that worked with our finances while still meeting our needs was hugely appreciated.

What do you dislike most about this product?

Poor visualizations and lack of additional insight development and analysis on primary data points was frustrating

What recommendations would you give to someone considering this product?

Do your due diligence and research 3-4 vendors at least before you come to a decision. Don't be afraid to ask how they differentiate themselves as well as asking about discounts or their willingness to come down to meet your finances or at least to augment the package so you're not paying for what you're not going to use or don't need.

Pros

Reliable
Performance Enhancing
Enables Productivity
Trustworthy

Anil J.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Mar 2023

A Comprehensive Media Monitoring Platform

Likeliness to Recommend

10 /10

What differentiates Meltwater from other similar products?

Meltwater is a powerful media monitoring and intelligence platform that provides businesses with the tools they need to stay on top of their online presence. With features such as social media monitoring, brand tracking, and media analysis, Meltwater offers a comprehensive suite of tools for businesses of all sizes. The platform is easy to use, and its intuitive interface makes it easy to get started. Additionally, Meltwater's customer support is top-notch, with knowledgeable representatives available to help users with any issues they may encounter.

What is your favorite aspect of this product?

Meltwater is an excellent media monitoring platform that offers a wide range of features to help businesses stay on top of their online presence. The platform's intuitive interface and easy-to-use tools make it accessible to users of all skill levels. Additionally, Meltwater's customer support is top-notch, providing users with the assistance they need to make the most of the platform. The platform's social media monitoring and media analysis features are particularly impressive, allowing users to gain valuable insights into their online presence and track their brand's performance over time.

What do you dislike most about this product?

Meltwater's pricing can be steep for smaller businesses or individuals. Some users have reported inconsistent analytics and a potentially overwhelming user interface.

What recommendations would you give to someone considering this product?

Meltwater is a great choice for businesses seeking a comprehensive media monitoring platform. However, potential users should carefully consider pricing and take time to learn the platform's features to maximize its benefits.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Meltwater

What is Meltwater?

Company Details

Need Assistance?

Meltwater Ratings

79 Likeliness to Recommend

89 Plan to Renew

83 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+81 Net Emotional Footprint

How much do users love Meltwater?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Social Asset Management Ability to access visual asset library with access permissions and expiry dates to be used on social media.

Social Media Channel Integration Outbound Ability to publish to social media services such as Facebook, Twitter, LinkedIn, YouTube, and more.

Social Moderation and Workflow Management Ability to create end-to-end routing and escalation workflows from social content.

Social Response Management Ability to respond in-band to social media posts; ability to execute post-time optimization.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Dashboards and Visualization Ability to visualize data and create analytics dashboards.

Campaign Execution Ability to manage social and media assets: tools for social campaign execution, reporting, and analytics.

Social Post Archival Ability to archive social posts and platform activity to create an audit trail.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Trend Analysis Ability to monitor trends and traffic on multiple social media sites.

Contextual Analysis Ability to use NLP, deep learning and semantic analysis to extract meaning from social posts.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Also Featured in...

Social Media Monitoring

Meltwater Reviews

Very useful and easy to use

Likeliness to Recommend

Pros

Gabriel S.

Not best, but great flexible price and features

Likeliness to Recommend

Pros

Anil J.

A Comprehensive Media Monitoring Platform

Likeliness to Recommend

Pros

Most Popular Meltwater Comparisons

Hootsuite Social Media Management Enterprise

Buffer

Sprout Social Enterprise

HubSpot Marketing Hub (Social)

Agorapulse

Sprinklr Social

Feature Ratings

Social Asset Management

Social Media Channel Integration Outbound

Social Moderation and Workflow Management

Social Response Management

Social Media Channel Integration Inbound

Dashboards and Visualization

Campaign Execution

Social Post Archival

Sentiment Analysis

Trend Analysis

Contextual Analysis

Vendor Capability Ratings

Quality of Features

Ease of Implementation

Breadth of Features

Ease of Data Integration

Usability and Intuitiveness

Ease of IT Administration

Business Value Created

Availability and Quality of Training

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement