Ortto
8.3 /10

What is Ortto?

Ortto (formerly Autopilot) brings customer data, omnichannel marketing, and analytics together in an intuitive platform that helps businesses grow.

Company Details


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Awards & Recognition

Ortto won the following awards in the Marketing Automation - B2C category

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Ortto Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ortto.

91 Likeliness to Recommend

97 Plan to Renew

94 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ortto?

3% Negative
0% Neutral
97% Positive

Pros

  • Effective Service
  • Respectful
  • Acts with Integrity
  • Helps Innovate

Feature Ratings

Average 93

Email Marketing Automation

96

Social Media Marketing Management

94

Marketing Asset Management

94

Multivariant Testing

93

Marketing Project Management

93

Marketing Master Data Management

93

Customer Journey Modelling

92

Marketing Analytics

91

Mobile Marketing Management

90

SMS Marketing

89

Vendor Capability Ratings

Average 92

Quality of Features

95

Ease of Customization

94

Usability and Intuitiveness

93

Ease of Implementation

93

Business Value Created

93

Product Strategy and Rate of Improvement

93

Breadth of Features

93

Availability and Quality of Training

91

Ease of Data Integration

90

Ease of IT Administration

90

Vendor Support

89

Ortto Reviews

Saul A. C.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2024

Improving business efficiency with Ortto

Likeliness to Recommend

9 /10

What differentiates Ortto from other similar products?

Ortto stands out for its ease of use and its ability to adapt to the specific needs of our organization. We selected it because it offers the perfect combination of functionality and customization that we were looking for.

What is your favorite aspect of this product?

During my experience, I have found Ortto to be especially useful in scenarios where close collaboration between different teams is required, in projects involving multiple tasks and subprojects, and in situations where detailed tracking of progress and deadlines is necessary, which is something which I like professionally

What do you dislike most about this product?

We have experienced some performance issues during times of high workload

What recommendations would you give to someone considering this product?

The software has proven to be a valuable tool for streamlining project management and improving internal collaboration. We would recommend Ortto to any organization looking to improve their operational efficiency and project management capabilities.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Agus T.

  • Role: Information Technology
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Strategic planning for communication methods

Likeliness to Recommend

9 /10

What differentiates Ortto from other similar products?

Ortto's unified data environment sets it apart. It optimizes control over access to sensitive information by housing all marketing, sales, and customer profiles in a single database. Comprehensive reporting also provides actionable insights. Ortto streamlines processes and facilitates

What is your favorite aspect of this product?

Its automation ensures prompt and organized security updates for stakeholders, while templates save time and personalization builds trust. Integration with other platforms also simplifies information sharing.

What do you dislike most about this product?

However, the mobile app functionality could be improved. Desktop computing has many advantages, especially with broad web access and feedback channels. The text has been improved to ensure short sentences, active voice, logical structure, verb phrases, grammatical correctness, simple vocabulary, and accessible language.

What recommendations would you give to someone considering this product?

As a disciplined leader, Ortto's feature-rich platform has enabled me to efficiently address communication needs. It is invaluable for coordinating sensitive disclosures due to its unified data environment, customization, and integration capabilities.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

Petar'Barnes T.

  • Role: Student Academic
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2023

It has Adaptive Task Prioritization.

Likeliness to Recommend

10 /10

What differentiates Ortto from other similar products?

Unlike some competitors, Ortto places a significant focus on facilitating team collaboration, fostering a shared workspace for efficient group productivity.

What is your favorite aspect of this product?

The best thing about this software is that it has reliable Customizable Workflows ability also this platform allows users to tailor workflows to their preferences that is adapting to individual work styles and needs.

What do you dislike most about this product?

It has the lack ability to Dependency on Connectivity but As a cloud-based tool, Ortto's functionality heavily relies on internet connectivity, potentially causing disruptions in offline scenarios.

What recommendations would you give to someone considering this product?

However, the platform's reliance on connectivity and limited integration options may pose challenges for users seeking seamless transitions between different tools. Nonetheless, Ortto's commitment to AI-driven productivity and collaborative functionalities makes it a compelling choice for individuals and teams aiming to streamline their work processes effectively.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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