SMS Marketing Software

SMS Marketing

What is SMS Marketing Software?

Short-Message-Service (SMS) marketing software enables organizations to create and execute marketing campaigns that are aimed at mobile devices via SMS or text messages. SMS marketing software is not only used for digital promotions, but also for improving brand loyalty and gathering customer information through surveys, polls, and other engagements.

Common Features

  • Text Messaging
  • Marketing Analytics
  • Mobile Marketing Management
  • Opt-in
  • Surveys Feedback
  • Loyalty Promotions Management
  • Mobile Payments
  • Social Media Marketing Management
  • Scheduled Messaging
  • Communication Archive
  • Application Integration

Top SMS Marketing Software

2024 Data Quadrant Awards

2024 Emotional Footprint Awards

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Data Quadrant Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards highlight software products that excel in terms of features, vendor capabilities, and customer relationships, earning them the highest overall rankings.

At SoftwareReviews, we take pride in recognizing excellence. Each year, we present the Emotional Footprint Awards to top-performing software products based solely on authentic user reviews, without any paid placements or analyst opinions. These awards shine a spotlight on software vendors who excel in crafting and nurturing strong customer relationships.

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Products: 14
Next Award: Feb 2025

Top SMS Marketing Software 2024

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Composite Score
8.8 /10
CX Score
9.2 /10

Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

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Pros

  • Client's Interest First
  • Includes Product Enhancements
  • Performance Enhancing
  • Enables Productivity
Badge Winner
TrueDialog

TrueDialog

Composite Score
8.4 /10
CX Score
8.4 /10

The Leading SMS Provider for Mass Text Messaging, SMS Marketing and Personalized 2-Way SMS Texting at Scale.

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Pros

  • Efficient Service
  • Respectful
  • Caring
  • Effective Service
Badge Winner
Badge Winner
ProTexting

ProTexting

Composite Score
8.2 /10
CX Score
8.5 /10

ProTexting helps communicate with contacts more efficiently through a suite of highly interactive SMS marketing campaigns. The cell phone has become a permanent companion in our daily lives. This is why text messaging is the best way at the moment to reach groups of people with the same message instantly. Text message is personal and is pretty much guaranteed that it will be read by the recipient. The technology empowers you to drive traffic to your business and bring in more sales by sending special offers straight to your clients'​ mobile phones.

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Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity
Badge Winner
Badge Winner
Composite Score
8.2 /10
CX Score
7.9 /10

Send and receive messages at scale with Messaging APIs. Twilio Messaging supports cloud-scale APIs for SMS, WhatsApp, and chat. Twilio's Cloud communications platform provides the building blocks to add messaging, voice, and video in your web and mobile applications.

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Pros

  • Reliable
  • Enables Productivity
  • Performance Enhancing
  • Includes Product Enhancements
Badge Winner
Attentive Mobile Inc

Attentive

Composite Score
8.0 /10
CX Score
8.0 /10

Attentive is a personalized text messaging platform built for innovative e-commerce brands. Attentive is a comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle.

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Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Efficient Service
Badge Winner
Badge Winner
Textline

Textline

Composite Score
7.9 /10
CX Score
8.2 /10

Textline is a business SMS platform that offers the best tools for customer support workflow, team collaboration, and process automation. The platform can add text messaging capabilities to your existing landline or give you a new, textable phone number in your local area code.

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Pros

  • Caring
  • Respectful
  • Trustworthy
  • Fair
EZ Texting

EZ Texting

Composite Score
7.8 /10
CX Score
7.9 /10

EZ Texting is a SaaS company that delivers the fastest, easiest and most reliable way to connect. It has served over 165,000 customers and is a platform for business users, setting the standard for business texting. EZ Texting messaging solutions allow businesses to quickly and effectively reach and engage their mobile audiences.

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Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy
Composite Score
7.8 /10
CX Score
8.1 /10

Octopush is a multichannel marketing and communication platform that engages with your audience, clients and partners by SMS, email or messaging via a simple and secure platform for all businesses. With Octopush, send bulk messaging for your promotions, order tracking, appointment reminders, voice messages, one-time passwords (OTP), 2-way chat SMS and more.

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Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Effective Service
Badge Winner
Birdeye

Birdeye

Composite Score
7.8 /10
CX Score
8.1 /10

The single customer messaging software for your team to connect with leads and customers through texting, live chat and bulk messaging. Birdeye helps businesses grow through happy customers. Over 80,000 businesses use Birdeye every day to attract new leads with Listings, Reviews and Referrals, convert them into customers with Webchat and Appointments, and delight those customers with Surveys, Ticketing, and Insights - all in one place.

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Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Trustworthy
Badge Winner
Badge Winner
BulkSMS.com

BulkSMS

Composite Score
7.4 /10
CX Score
7.6 /10

BulkSMS is a SMS messaging service provider offering two-way SMS communication services straight from your internet enabled device. The BulkSMS gateway reaches across borders and connects to over 800 mobile network operators world-wide.

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Pros

  • Enables Productivity
  • Effective Service
  • Performance Enhancing
  • Helps Innovate