Zoho Campaigns
8.0 /10

What is Zoho Campaigns?

Email marketing software that drives sales. Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.

Company Details


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Awards & Recognition

Zoho Campaigns won the following awards in the Email Marketing category

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Zoho Campaigns Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zoho Campaigns.

85 Likeliness to Recommend

88 Plan to Renew

1
Since last award

89 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zoho Campaigns?

4% Negative
3% Neutral
93% Positive

Pros

  • Respectful
  • Caring
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 81

Email Delivery

87

Basic Reporting and Analytics

86

Campaign Management

86

Sales Intelligence & Conversion Rates

84

Auto-Responders

82

Email Templates

81

Surveys and Polling

81

Dynamic Content

81

Segmentation

81

SPAM Compliance

81

Content Authoring

80

Vendor Capability Ratings

Average 81

Usability and Intuitiveness

85

Ease of Implementation

85

Business Value Created

85

Breadth of Features

84

Product Strategy and Rate of Improvement

82

Ease of IT Administration

81

Vendor Support

80

Quality of Features

79

Ease of Customization

77

Ease of Data Integration

77

Availability and Quality of Training

75

Zoho Campaigns Reviews

Anurag G.

  • Role: Sales Marketing
  • Industry: Finance
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2024

Fantastic product and easy to use,

Likeliness to Recommend

9 /10

What differentiates Zoho Campaigns from other similar products?

Valuable features at Affordable price , Its user friendly interface

What is your favorite aspect of this product?

Integration of Zoho if you are already using others zoho products, Affordable price , User friendly interface

What do you dislike most about this product?

Its limited access of advanced features, Its a challenge while integrating with zoho with other tools

What recommendations would you give to someone considering this product?

First of all clarifi your need, explore the trial version

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Efficient Service

Gouthami K.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2024

Versatile platform for email campaigns

Likeliness to Recommend

10 /10

What differentiates Zoho Campaigns from other similar products?

Zoho campaigns stands out with its seamless integration with other Zoho applications, and it is more affordable than any other alternatives in the market.

What is your favorite aspect of this product?

My favorite aspect of Zoho Campaigns is its user-friendly interface because it makes every aspect of managing email campaigns easy.

What do you dislike most about this product?

There are no dislikes about it because it improves the efficiency of campaigns.

What recommendations would you give to someone considering this product?

I recommend anyone new to consider Zoho campaigns to explore its features to ensure that it aligns with their business needs and goals.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Trustworthy

Arinda J.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Pricey tool with good features

Likeliness to Recommend

10 /10

What differentiates Zoho Campaigns from other similar products?

It has schedule rules that anyone can use to schedule at what time to make send out an email, Also the tool has a lot of templates that can be used to create a good email that attracts more sales.

What is your favorite aspect of this product?

I like the software pricing as does not cost a lot money to use and billing and subscription is due to the size of contact list, you can easily export and import contact list. I also love the user interface which is so easy to navigate.

What do you dislike most about this product?

Some campaigns gets rejected especially when you contain keywords in the email body that has financial terms, another downside of the software is that support team takes longer time to respond to questions and the custom code especially the HTML code do not appear in the email sent but would appear in the campaign preview before sending the email

What recommendations would you give to someone considering this product?

I would recommend the software because it has even a trial period so you can try the product before making an informed decision of making a purchase

Pros

  • Helps Innovate
  • Reliable
  • Respectful
  • Altruistic

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